Value Rent-A-Car - "Clock/Watch"

Here's an old one, via Harris Drury Cohen. So old that it was before motion control or CGI (at least within our budget). We shot this in NYC with an old school commercial director named Cosmo. It was hell finding an actor short enough to make the Mitsubishi not look tiny. And Value, being a low budget brand (and now out of business) forced us to use one of their real rental cars. They drove it in from Newark the day before shoot and the car prep guy worked through the night to make it look ...
Author: looknewstuff; Tags: Advertising rental car Value Rent-A-Car Cosmo Jeff Nicosia


















