Campaign to promote exclusive breastfeeding in Zambia

The Ministry of Health in Zambia developed this television spot to increase awareness of the benefits of exclusive breastfeeding. usaids Infant & Young Child Nutrition Project, the National Food and Nutrition Commission, the Health Communications Partnership, and UNICEF worked together with the Ministry of Health to develop the advertisement as part of a campaign to improve exclusive breastfeeding rates and prevent malnutrition in Zambia
Tags: breastfeeding health nutrition malnutrition World Breastfeeding Week











