TerraChoice Videos

The Sins of Greenwashing and TerraChoice on Good Morning America Nov 4 09

The Sins of Greenwashing and TerraChoice on Good Morning America Nov 4 09

Scot Case interviews with Elisabeth Leamy of Good Morning America about greenwashing and the importance of third-party eco-labels.

Author: terrachoiceInc; Tags: TerraChoice Environmental Marketing Seven Sins of Greenwashing EcoLogo Good Morning America ABC News

U.S. Shoppers Misled by Greenwash, Congress Told

U.S. Shoppers Misled by Greenwash, Congress Told

past week that more than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims. And Scot Case, of the environmental consulting firm TerraChoice, said 22% of products making green claims bear an environmental badge that has no inherent meaning. ... greenwash "Scot Case" TerraChoice environment "Dara O'Rourke" green natural eco-friendly recyclable non-toxic label "independent news" "independent media" "Global ...

Author: theGlobalReport; Tags: greenwash Scot Case TerraChoice environment Dara O'Rourke green natural eco-friendly recyclable non-toxic label independent news independent media Global Report

TerraChoice and the Seven Sins on CBC Newsworld

TerraChoice and the Seven Sins on CBC Newsworld

TerraChoice Environmental Marketing Inc president Scott McDougall talks about the dangers of Greenwashing on CBC NewsWorld on April 17th, 2009.

Author: terrachoiceInc; Tags: ecologo Eco-Logo TerraChoice Scott McDougall Greenwashing Sins of Greenwashing Green consumerism green environmental marketing

Scot Case at Sustain '08

Scot Case at Sustain '08

Is a company greenwashing sinning? Scot Case, Vice President of TerraChoice Environmental Marketing Inc. explains the six sins of greenwashing: fibbing, no proof, irrelevance, the hidden trade-off, vagueness, lesser of two evils.

Author: SocietyofPlasticsInd; Tags: greenwashing sustainability environmental marketing scot case plastics sustain '08

Six sins of green washing

Six sins of green washing

Scot Case outlines his six sins of green washing -- misleading claims some companies use to market their "green" products. Case is vice president of Philadelphia-based TerraChoice Environmental Marketing Inc.

Author: plasticsnews; Tags: green Sustain '08

Green .vs. Greenwashing

Green .vs. Greenwashing

Scott McDougall, President of TerraChoice Environmental Marketing provides an educational session on CTV by examining products that boast environmental benefits. Learn what to look for when purchasing green products. ... Greenwashing Eco ecolabels environment CTV TerraChoice ScottMcDougall Green EcoLogo consumer edcuation Six Sins

Author: terrachoiceInc; Tags: Greenwashing Eco ecolabels environment CTV TerraChoice ScottMcDougall Green EcoLogo consumer edcuation Six Sins

TerraChoice Explains Environmental Standards on CBS

TerraChoice Explains Environmental Standards on CBS

Scot Case, Vice President of TerraChoice Environmental Marketing helps consumers identify reliable environmental standards on CBS.

Author: terrachoiceInc; Tags: Greenwashing Greenwashed Green Scot Case TerraChoice Eco Ecolabelling environment CBS marketing Six Sins

Going Green - TerraChoice on CBC Morning

Going Green - TerraChoice on CBC Morning

Scott McDougall, President of TerraChoice Environmental Marketing discusses the lurking presence of Greenwashing and provides information on how consumers can avoid being greenwashed when making purchases.

Author: terrachoiceInc; Tags: Scott McDougall Terrachoice CBC Green Greenwashing Six Sins Consumers Environment Eco Earth Event

Are Green Products Truly Environmentally Friendly?

Are Green Products Truly Environmentally Friendly?

Scot Case, Vice President of TerraChoice Environmental Marketing discusses the hidden truth about green claims and greenwashing on WCBS. October 9, 2008 ... health green greenwashing six sins environmental ecolabels ecologo terrachoice scotcase greenclaims FTC eco

Author: terrachoiceInc; Tags: health green greenwashing six sins environmental ecolabels ecologo terrachoice scotcase greenclaims FTC eco

TerraChoice - The Six Sins of Greenwashing on Canada AM

TerraChoice - The Six Sins of Greenwashing on Canada AM

Scott McDougall, President of TerraChoice Environmental Marketing talks about The Six Sins of Greenwashing on Canada AM.

Author: terrachoiceInc; Tags: ScottMcDougall Ecologo GreenConsumerproducts Greenwashing SixSins Eco Environment Ecolabels Environmentalmarketing


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